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Rob D / Design Director
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  • ARCHIVED DESIGN
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  • ABOUT ME

Goldman Sachs

Real-Time Financial Transaction App Design

At Sapient, I served as Senior UX Lead for a project with Goldman Sachs' Private Wealth Management division, focusing on improving client communication around financial transactions. Recognizing the limitations of existing channels like phone and email, I spearheaded the UX design for a native mobile app designed for real-time transaction management and account updates.

My contributions spanned the entire design process, from user research and journey mapping to information architecture, wireframing, prototyping, and user testing. I leveraged InVision Studio to create a high-fidelity, interactive prototype demonstrating key user flows, including the initial setup and various authorization processes. The prototype incorporated micro-interactions and animations to optimize the user experience and was designed with scalability and iterative development in mind.

617.275.1660  /  rob@druyff.com / linkedin.com/in/druyff