I teamed up with the San Francisco office of PJA to help them create a few options for a new B2B client, Performance Technology Partners. The company is a truly hands-on consultancy, focused on developing Customer Experience solutions for some of the largest fortune 500 companies like Apple, eBay, etc.
We wanted to create a visual identity that represents the high-performance strategic thinking and customer-focused approach the group offers. We achieved this through modern clean design aesthetics and bold statement-focused imagery, while paying off the progressive messaging within the UX structure.
