Real-Time Wealth-Management Consumer App

I led the end-to-end UX design for Goldman Sachs’ Private Wealth Management division, transforming a manual, high-friction transaction process into a streamlined mobile experience. By replacing fragmented phone and email workflows with a native app, we empowered clients to manage transactions and account updates in real-time with total transparency.

Modernizing Legacy Workflows

Shifted the communication paradigm from "waiting for a call" to "instant notification," reducing transaction friction and improving client-advisor trust.

High-Fidelity Prototyping

Utilized InVision Studio to build interactive, motion-rich prototypes. This wasn't just for show—it allowed us to stress-test complex authorization flows and micro-interactions before a single line of code was written.

Research-Led Architecture

Spearheaded everything from initial journey mapping to final user testing. Every design decision was grounded in user research to ensure the app could handle the high-stakes complexity of private wealth management.

Built for Scale

Designed the information architecture and UI components with an iterative mindset, ensuring the platform could scale alongside Goldman Sachs' evolving digital roadmap.